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  • Positive Polarity Podcast

Listen, Innovate, Grow: The 3-Step B2B Framework To Acquire, Retain and Grow Business Clients


Michael Haynes is the Founder and Principal Consultant at Listen Innovate Grow. For over 20 years, Michael has worked with small and midsize companies across Australia and Canada to develop and implement practical and relevant sales and marketing strategies, solutions, and programs to drive business growth.

Michael has worked with micro-businesses to large corporations in Australia and Canada, including Kraft Foods, Telstra, Commonwealth Bank of Australia, and Accenture. He regularly appears at business and industry events and conferences, in business media interviews, and on podcasts across the globe.

Author and Innovative business growth expert Michael Haynes shares his insights into driving B2B sales and business growth using his "Listen, Innovate, Grow" 3-Step B2B Framework.

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Tip of the Week:

Get your list of your top 10 customers and set up conversations with them...Set up 30 minutes conversations to find out where they are at, where they are going, what are their challenges, what could be improved, and get an understanding of how they buy...share those learnings with your team, then determine what you need to do from that.

In this episode, Dave Molenda is joined by Michael Haynes - Founder of Listen Innovate Grow, a business consulting firm based in Sydney, Australia. Michael shares the importance and practical examples of three listening levels (listening to YOU, your market, your customers), five areas of business innovations, and business growth options. This episode is a must-listen for B2B, small and midsize business (SMB) owners!

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